Let’s talk about crisis PR
While it’s never our goal to be supporting a client through a crisis situation, we like to be prepared just in case. We believe it’s actually something that every brand, business owner & agency should be equipped to deal with.
8 steps to promote your upcoming event (+ which tools to use)
While events provide a focused, time-sensitive pitch angle for media, they come with a lot of moving parts. There isn’t one way to go about promoting events - should you use a media alert, pitch page, press release or a combination of these PR tools?
6 tips to convert earned media into results for your business
Maximizing the impact of public relations coverage involves going beyond securing an earned media feature; it's about leveraging that PR exposure to drive tangible results for your business.